Meet the Moms Behind the Magic: Rachel & Nicole

  •  Rachel – The Multitasking Mom

    Rachel is a busy mom who knows the struggle of picky eaters, rushed mornings, and snack-time meltdowns. When she discovered hagelslag, she saw its potential—fun for kids, easy for parents, but it needed a modern twist.
  • Nicole – The Netherlands Native

    Nicole grew up with hagelslag on toast every morning, just like millions of Dutch kids. But when she moved to the U.S., she realized something was missing—where were the sprinkles for breakfast? That’s when the idea started brewing.

Why Sprinkle Bites?

SprinkleBites™ takes everything we love about hagelslag and makes it even better for today’s families.

Packed with Protein – Because sprinkles should do more than just look pretty.

Sugar-Free & Naturally Colored – No artificial dyes, no sugar crashes—just real ingredients.

Made for More Than Just Toast – Sprinkle on pancakes, yogurt, smoothies, or anything else!

SprinkleBites™ isn’t just a product—it’s a mealtime revolution, created by moms who get it.

  • A Sprinkle a Day Keeps the Tantrums Away

    We know how frustrating mealtime can be—one day your kid loves something, the next day they refuse to eat it. That’s why SprinkleBites™ works: it makes food fun. And when kids are engaged, they’re way more likely to eat.

    Now, families everywhere are using SprinkleBites™ to make meals easier, happier, and just a little more magical.